Best Time to Send a Mass Email: Capturing an Audience and Assuring Security

best time to send a mass email capturing an audience and assuring security

What's the best time to send a mass email?

Have you ever wondered what’s the best time to send a mass email?

If you’re a company just getting started and need to send out mass emails to promote yourself to customers who opt in, it can be a challenge to determine when those emails are most apt to be read. That’s especially true if you’re sending these emails internationally as part of a global reach. In that regard, you may have an even bigger dilemma in reaching people in different time zones.

What does some of the evidence in the online world say is the best time? And what can you do to assure your customers that the email you’re sending isn’t spam or a phishing scam so it doesn’t get automatically deleted?

Is the Lunch Hour the Best Time of the Day?

Some evidence suggests sending a mass email during the lunch hour is the best time, because people are more apt to be reading email during this time of the day. Despite that, contradictions seem to exist on what day of the week mass emails should be sent. It seems that people read their emails on Monday mornings. However, click-throughs are more apt to happen later in the week or even weekends when people have more time to read emails carefully.

Much of the above, though, seems to deal with outside factors. Including what kind of people you’re sending to, and even where they live. If you’re catering to a foreign audience, then you’ll have to send your emails at odd times in your own time zone to accommodate the time zones overseas. It could mean getting up in the middle of the night your time to accommodate your foreign markets.

Capturing everyone at the best time will be much trickier. Trying to capture as many time zones as possible in the daylight hours will obviously be to your best advantage. Even if the email arrives in the early a.m. hours for some time zones, it might be read first by the customer. This is because it’s likely to be their top email in their inbox.

Avoiding Misunderstandings of Spam or Phishing

The worst nightmare of a mass email campaign is having a subject line that’s perhaps misconstrued as spam or a phishing scam. So many people and businesses are being duped by legitimate-looking emails. You can understand why the scrutiny is more intense now. That’s why you should always send your email with the name of your company in the subject line so people can readily identify you. If they don’t recognize your name, it gives them a chance to Google your company to see if you’re real.

Also, send your mass email from an address that looks familiar. An email address that sounds offbeat might set off alarms it’s some kind of phishing scam. Then, an employee will instantly delete.

Here at 4 Corner IT, we help companies deal with removing viruses all the time from suspicious emails. We can help manage all of that for you around the clock through our IT consulting service and IT support.

Contact us so we can start working with you to help you send and receive emails responsibly. Without having confusion over whether they’re safe or not.

Office 365 VoIP Integration The Ultimate In Office Collaboration

office 365 voip integration the ultimate in office collaboration
Office 365 VoIP

Are you a small to medium business in search of quality communication solutions that don’t break your bank? Are your employees among the 70 percent of all business employees who now work outside the office? If so, then Office 365 VoIP integration is definitely something you should consider.

By combining the powerful Microsoft tools you’ve come to know and love with the productivity of cloud-based applications, and a scalable, cost-effective VoIP phone system, you can save a lot of money. You’ll eliminate long distance bills, as well as the costs of hardware, software, and maintenance fees.

The system is easily learned and Office 365’s Microsoft Skype for Business is packed full of features such as calling and receiving calls from any PC, laptop, or mobile device, drag and drop conference calling, integration of smart devices, voice mail, and auto attendant from Microsoft Exchange Online.

Your employees can now communicate securely in a variety of ways. Documents can be created, accessed, shared and edited in real time amongst members of your work team. With Microsoft Sharepoint, company information is organized and consolidated with accessibility for those who need it, when they need it.

Office 365 VoIP integration is just one of the customized services that 4 Corner IT offers to its clients. With a company made up of engineers, technicians, and systems network administrators, you can be assured that not only will you get the integrated solution that works best for your company, but you’ll also get experienced, professional support any time you need it. All this, and the price can’t be beat. For more information, contact us.

Lync VoIP: Adding Telefony to Microsoft Lync with VoIP

lync voip adding telefony to microsoft lync with voip

Microsoft Skype for Business is a collaborative and instant messaging software included in Office 365.

The main features of Skype for Business VoIP are voice over IP (VoIP), video conferencing, and instant messaging. The combination of these features results in a complete package for business communications.

Businesses can simply add telephony to Skype with a VoIP phone system. Skype + VoIP has several benefits and features to help small businesses. Here are the three most important benefits of the service:

  • Reduction in hardware: VoIP requires less hardware than a landline phone. Less hardware means more savings and less costly maintenance for businesses.
  • Easy to use: VoIP systems are simple to install and don’t require training for employees. The system and features are controlled on a web interface and upgrades don’t require service technicians.
  • Monthly savings: VoIP has a lower monthly cost compared to traditional phones. In addition, businesses don’t have to worry about minutes or long-distance calling, as they’re included in the service.

VoIP makes calling easier and cheaper for businesses. It’s a popular alternative to landline phones that’s only becoming stronger.
But the three features mentioned above only assume that a business merely uses VoIP for its communications. There are even more benefits when a business uses VoIP from a managed services provider.

There is even less of a need for hardware when accessing VoIP through a managed services provider. Businesses can avoid expensive up-front costs such as buying a phone system. Instead, they’re provided with a system from the service provider.
In addition, businesses don’t have to maintain their system. Upgrades and updates are handled by the service provider so that the system stays modern and functional. This not only ensures that businesses won’t have problems with their phone system, but also that they’ll have access to the best and newest features of VoIP.

All of these features can be used together with Microsoft Skype for Business for optimal business communications. VoIP is an investment in the future that should be made as soon as possible.

If you would like more information about VoIP and Microsoft Skype for Business, click here.

Top Benefits of VoIP and Office 365: Implementing a VoIP Phone System with Office 365

top benefits of voip and office 365 implementing a voip phone system with office 365

If you haven’t already made the switch, now may be the perfect time. A hosted VoIP Phone System for Office 365 can truly enhance your customer experience; providing your staff with the tools they need for highly efficient, streamlined customer service.

The power of Hosted VoIP coupled with Microsoft’s Skype for Business system will allow for even more flexibility in not only external, but also internal business communications.

Office 365’s Skype for Business offers a universal platform for instant messaging, video conferencing, voice communications, Exchange email, and a wide array of other Office 365 applications.

Top Benefits of VoIP for Office 365

  • The Office Experience Anywhere: Whether at the office, home, or overseas Skype and hosted VoIP allows staff to use Office features from virtually any location. Features like HD Video Conferencing can bring staff together no matter their location using their desktop, laptop, tablet, or other mobile devices.
  • Cost Effective Implementation: In most cases, you do not have to upgrade your current office equipment to begin using all of the features Hosted VoIP and Microsoft Office 365 have to offer. Hosted VoIP allows you to use your current office equipment, seriously decreasing start-up costs.
  • Mobility: By enabling VoIP on handheld devices, all the features provided by your office’s hosted VoIP services will be available for use.
  • Flexibility: Hosted VoIP services and integrated Office 365 services are completely scalable. So whether your company is experiencing a growth spurt or is in need of a scale-back; your provider can make the necessary changes to your account quickly and easily without service disruption.
  • Customized Service: Your subscription to Office 365 app features is completely customizable; therefore, you can take advantage of apps whenever they are needed simply by changing and adjusting available features with your provider.

If you are interested in learning more about hosted VoIP solutions, please contact the professionals with 4 Corner IT.

Basic Features of VoIP Phone Services: Adding New Phone Lines and Numbers

basic features of voip phone services adding new phone lines and numbers

One of the reasons why business planning is so difficult is because there are so many unknown factors that companies need to take into account.

Along the way, there could be unpredicted growth (or stagnation), or unprecedented demand in a different location. There are concrete factors, of course, but businesses mainly want to remain flexible so that they can react to the unexpected.

Yet when it comes to expanding, communications is usually one of the trickiest parts. In the past, setting up new phone lines was expensive and businesses were reluctant to move locations.

With business VoIP phone services, however, companies no longer have to dread switches to their phone system. While adding a new line or number with a traditional landline phone system is expensive, adding a new line with business VoIP is cheap and simple.

recent Business 2 Community article walks through the process of making changes with a VoIP system. The article explains that making simple adjustments or additions with VoIP is straightforward and cost-effective:

“VoIP makes it easy to add separate phone numbers, messaging with call routing, and set up business hours on the same system, so you don’t have any more equipment to purchase, or “lines” to install.”

Businesses may need to set up new lines to control telecommunications traffic. For example, the marketing team should have a different phone line than the sales team, and the accounting department should have a different phone number than the manager’s office.

In addition, moving to new locations or supplying mobile employees with a company number is feature of VoIP. Adding remote phone lines for employees can be done with the same VoIP system, so the upgrade doesn’t require any new hardware except an additional VoIP phone.

If you would like more information about VoIP phone services, contact us.